The Boroughs of Brent, Ealing, Harrow, Hounslow and Hammersmith & Fulham will be joined by West London Business and Park Royal Partnership, and leading West London law firm IBB in the bid to promote West London to the property investors who go to MIPIM, the world's largest property trade fair in March 2009.
MIPIM is likely to be quieter than usual, mainly because the economic squeeze will force private sector companies to cut back. Sister event MAPIC (for retail property investment) had 20% fewer visitors last week than a year previous.
However, it's expected that the cuts in attendance will affect mainly the consultant supply chain, and that investors will be there looking for places to put their money. Certainly the sovereign wealth investors from the Middle East and elsewhere will be out looking for opportunities. So those regions, developments and opportunities that are able to be there should get better access than ever to the money available.
The West London Team will be running a stand, a reception, and producing a magazine focussed on opportunities in the sub-region. To get involved, contact firstname.lastname@example.org.