LB Hammersmith & Fulham has revealed plans for the regeneration of Shepherds Bush Market.
The council is consulting residents on the vision for the revitalisation of the Market. It wants Shepherds Bush to evolve into “an exciting and vibrant market in line with more successful London markets”, and is now asking for views on its updated draft planning and regeneration brief.
The revised planning framework proposes new public spaces, new homes and a move for the Bush Theatre into the old Shepherds Bush Library where it would form “the centrepiece of a new cultural quarter”.
A new public piazza, cafes, shops and restaurants could generate hundreds of new jobs and safeguarding existing market jobs, according to the council.
Local residents and traders were originally consulted on the proposals nine months ago and their feedback has now been incorporated into the current draft which is being consulted on again.
The council would also like to see new affordable homes and cash for other community benefits to be generated as well as a safer market that evolves in a way that is sympathetic to the existing neighbourhood.
Cllr Stephen Greenhalgh, H&F Council Leader, says: “There has been a market in this town centre for nearly a century, but most customers, residents and traders agree that it is now looking pretty tired. To help turn this situation around we have been working very closely with traders and local residents to work up a planning framework that gives any potential developer of the site an idea of how local people would like to see the area improved.”
The draft planning brief proposes that the Transport for London-owned market area would be enlarged to take in a former laundry site in Pennard Road, along with rough-sleepers hostel and day centre which is currently owned by the Broadway Centre and Peabody Trust. A new entrance to the market could also be created in Goldhawk Road.
Regenerating Shepherds Bush Market along the lines in the draft document would encourage a more diverse and vibrant market for stallholders that attracts more customers and secures the market’s long-term future, according to the council.
Cllr Greenhalgh continues: “For the second time this year we are consulting on how we can improve this once great icon in a way that benefits customers, traders and the wider Shepherds Bush community.”
Council chiefs will decide whether to adopt the updated planning brief, following the latest public consultation, at a cabinet meeting on October 14.
A full copy of the draft planning and regeneration brief can be viewed on the Local Plan pages of the council’s website: www.lbhf.gov.uk.