Mayors Fund launches Creativity Works

The Mayor’s Fund for London Creativity Works  Festivals  programme kicks off on 6th June 2016.

For this, 25 young Londoners aged 18 -24  who are passionate about starting a career in the creative industries, and not currently  in work or education, are recruited to take part in an 8 week course. Using the UK’s Summer festivals scene, the participants are taken through all of the aspects of putting on a live event: stage management, venue design and space activation, tech and production running, artist liaison, project management and event promotion. The programme is part of the Mayor’s Fund for London’s Creativity Works initiative supported by the Berkeley Foundation which targets talented young Londoners from diverse backgrounds who are interested in building a career in the arts.

During the 8 week course, participants are given access-all-areas for two months as they visit festivals including the Ealing Jazz Festival, Walthamstow Garden Party, Ally Pally Festival and LeeFest, culminating in the cohort putting on their own festival inspired event.

Experts such as the creators of Field Day (Lucy Wood) and Shangri-La Festivals (Debs Armstrong) will help guide the young adults through the process of staging a festival, participants also receive employment training; work placements and the opportunity to take part in an event workshop hosted by the Royal Albert Hall.

Matthew Patten, Chief Executive of the Mayor’s Fund for London, said:  “London’s creative industries provide almost 800,000 jobs in the capital.  3-out-of-4 young Londoners taking part in Creativity Works go on to secure a job or return to education. Festivals, music, fashion, dance and the rest of the creative industries are a brilliant and relevant way to engage, inspire and motivate young people into work.”

“Working on the Creativity Works Festivals programme is a privilege. The young people on the programme have so many fresh ideas and so much to bring to the table,  but often they can’t see that for themselves.  Communicating what it is you have to offer and getting that first foot in the door can be difficult when you don’t yet have a network or perhaps the necessary support to help navigate your way in to the creative industries. Creativity Works and its programmes provide practical mentoring, access and introductions for young adults from a diverse range of backgrounds” said Debs Armstrong, Creator of Shangri-La Festival.

“My experience with Creativity Works has been overwhelming. If you had asked me what I was doing with my life four months ago, I would’ve said ‘absolutely nothing’. I didn’t have a lot of professional experience in the field and I had no structure to my life whatsoever. Now I’m jam-packed with experiences working with loads of different companies such as SohoCreate, Now Live Events, Dalston Roof Park, Lovebox, and more. It’s given me a chance to meet beautiful people with similar life goals as my own and I can’t thank them enough. Now I’m looking forward to the next stages of my life and I have Creativity Works to thank for that,” said Jordan Reilly (Aged 20, Creativity Works: Festivals Participant 2015)

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