Residential developer HUB and Bridges Fund Management have completed the Material Store, a build-to-rent scheme at The Old Vinyl Factory in Hayes.
The Material Store provides 189 homes for rent, including the first triplex apartments in the UK PRS sector. It will be owned and managed by private rented sector (PRS) specialist Fizzy Living.
Designed by Newground Architects, the development includes 26 triplex apartments, which offer bedrooms and living spaces over three separate floors. The development also includes a large shared podium garden, rooftop terrace, resident party room and children’s playground. Residents will also benefit from a concierge service and an onsite maintenance crew.
HUB and Bridges, a specialist sustainable and impact investor, began work on the Material Store in 2014. Located a short walk from the new Hayes & Harlington Elizabeth Line station, which will provide 20 minute journeys into central London, the development forms part of the wider Old Vinyl Factory regeneration scheme.
Steve Sanham, Managing Director of HUB said: “The Material Store looks stunning and really raises the bar in the UK PRS market. The triplex apartments are the first of their kind in the UK and have been designed with London’s young professional sharers in mind, and families looking for high quality rental accommodation with great amenities and onsite services. Hayes is a well-connected, vibrant and rapidly evolving part of West London and is a great location to live and work. Material Store is our second completed PRS scheme, following Rehearsal Rooms in North Acton, and is a great example of the high-quality, design-led homes we aim to provide for Londoners.”
Simon Ringer, Partner and Head of Property Funds at Bridges Fund Management, said: “There is a real shortage of high-quality lower-cost housing in London. With our development at The Old Vinyl Factory – and our four other lower-cost housing projects across the city – we are now on course to provide more than 1,500 beautiful homes for Londoners in the coming years, all incorporating the latest ideas in sustainable design and construction.”
Harry Downes, Managing Director of Fizzy Living said: “This is our first venture with HUB, and we’re keen to bring Fizzy’s exciting brand to this fast-growing part of West London. Proximity to Heathrow, coupled with the expanding tech hub along the M4 corridor, make Hayes a superb location to be developing a PRS brand in. The really exciting part of this project is the three-bedroom townhouses, which are virtually non-existent in London’s rental sector and mean we can tap into a market previously under-serviced.”
Jordan Perlman, Co-director of Newground Architects, said: “Taking its place as part of an exciting new neighbourhood at The Old Vinyl Factory, Material Store is an example of how contemporary homes of the highest quality can be built through clear briefing, innovative design and collaborative delivery. The varied mix of unit types, flexible commercial space and extensive gardens promises to make this a great place to live, work and play.”
Led by U+I, the £250 million Old Vinyl Factory masterplan is a mixed-use regeneration project on the 17-acre former EMI site, which made records for a variety of big names in British Rock n’ Roll until the late 1970s. Once completed, the redevelopment will include up to 642 homes, 550,000 sq. ft. of commercial space, leisure facilities and extensive new public realm.
The Old Vinyl Factory is also home to HUB and Bridge’s The Boiler House, which completed last month. The Boiler House is a stylish 54-home cross-laminated timber building, designed by Studio Egret West, which provides the first for-sale homes at The Old Vinyl Factory