Hillingdon looks to help town centre independents

Hillingdon Council has pledged its intention to continue its town centre improvement programme by investing in retailer support in Ruislip Manor, Hayes and Northwood Hills as the next three improvement areas.

Their “Total Approach” aims to support independent traders by bringing together all the elements of a successful town centre. They will work on a raised profile and an improved public image, promoting wider use and increased spending within the local centres, lower crime and anti-social behaviour, promoting a more successful mixed-use economy with a range of goods and services, and providing easy access to parking, especially short-stay with the 30 minute free “Stop and Shop” parking policy.

The programme is conducted in collaboration with independent traders and trade associations, focussing on local priorities.

One element of the programme offers retail consultancy on “visual merchandising” to smaller traders. The service helps them “make their window a wow” at low or no cost.

The four-week retail consultancy scheme will run in partnership with Uxbridge College, who have just launched a Retail Skills Academy, and a specialist retail consultant that the council is looking to appoint, and aims to help 200 traders over a two-year period.

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